About Us

First & Foremost: We Believe in Personas

Fiveworx is a turnkey communications solution that combines energy consumer personas, behavioral analysis, automated email marketing, and machine learning to tailor on-the-fly personalized communications between you and your customers allowing you to go beyond meter data as you engage your customers. Our customer engagement platform creates stronger, better customer relationships that result in greater program participation, increased customer satisfaction, and deeper energy savings helping you become more trusted and relevant to your customers.

Read More About Why Personalization Matters

Energy Sector Personas + Behavioral Analysis + Automated Email Marketing + Machine Learning




To be used, software must be sickeningly simple—flexible, scalable and functional.


Technology is about usability, not capability. Thus, we are in the business of solving problems, not creating features.


One size does not fit all, and “content” is commodity. We believe people read articles, posts, comments, and white papers that are personalized and relevant to them. They don’t just consume a buffet of content.


Built to integrate, we do not have to develop our own technology for every proposed feature. Our approach is to integrate with the best technologies.


At Fiveworx, we work diligently to deliver on the following promises:

  • Your experience will be sickeningly simple.
  • Call us, we’ll answer. Email us, we’ll respond.
  • We will probably make mistakes, but we’ll fix them.
  • We won’t ”sell” you something you don’t need.
  • You will be delighted with your experience and your outcomes.
  • We will maintain integrity between the client experience and our core values.

Core Values

We get there together.

Our success or failure depends on our employees. Despite ups and downs, we win together.

Wrestle the bear to the ground.

We deliver excellence by never stopping short, always actively responding to our customers’ needs, and never letting up until the job is done.

Bend don’t break.

Not to say there aren’t a few broken eggs in the kitchen. We’re young, hungry, and agile. Change happens, we adapt without lamenting “what ifs” and bygones. Instead, creative, out-of-the-box thinking is encouraged and rewarded.

Fun, no games.

Play is an important part of our culture, but political games, entitlement, and division of the team isn’t us. We respect diversity in thought, debate, and dialogue.

Ask why.

We don’t settle for the status quo. We approach things differently and ask questions that lead to innovation and improvement.

Do the right thing.

In spite of the noise and mediocrity of the world, we hold ourselves accountable to always do the right thing.

We’ve Got Your Back

Marketing technology isn’t useful unless you know how to make the most of it. That’s where our Success Team comes in, providing all project management, reporting and software support, and energy-related marketing and implementation expertise. Our expert team members have been marketing energy-related topics for nearly 20 years, so we really understand your challenges and goals, and how to get you the outcomes you’re seeking.

Want to learn more about Fiveworx? Hop on over to our Product page.

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