Machine Learning Overview Video

Machine learning gives experts like you the time and insight you need to serve your customers and their best interests. Learn why we think it’s a practical solution for today’s challenge of relevant communication in a noisy world....

Personas Overview

Fiveworx personas go beyond meter data to allow you to truly understand your customers and develop deeper insights into the motivations and drivers that get your customers to act....

Unlocking Utility Customer Insights with Machine Learning

In the new digital ecosystem, utility customers expect from their utilities the same customized and responsive experiences they now enjoy from online shopping, social media, entertainment services, and apps. Today’s technology innovations like advanced analytics, made...
Customer Insights from the 2016 Energy Pulse™ Study

Customer Insights from the 2016 Energy Pulse™ Study

Fiveworx Director of Strategy and Marketing, Laura Orfanedes, sits down with president and CEO of Shelton Group, Suzanne Shelton, to hear about some key nuggets of customer insight coming out of her firm’s latest national poll of American energy consumers, Energy...
May Conferences: Speaking, Exhibiting, Moderating, & Teaching

May Conferences: Speaking, Exhibiting, Moderating, & Teaching

The month of May is set to be a busy month of speaking, moderating, training, and exhibiting for Fiveworx. We will be at the following events and conferences, so if you’re nearby, please come say, “Hello!”   AESP Marketing & Customer Engagement Spring...