Vision-caster and big-idea-generator for the technology we make.

“I once had a boss that was there for a website launch. He didn’t see the months of hard work prior. So when he saw it, he said “Whoa, that was easy!” and a few weeks later, this showed up on my desk.”

Patrick Hunt

Chief Product Officer

Patrick has over 30 years’ experience in consulting for Fortune 1000 companies, early stage and emerging start-ups, government agencies, and non-profit organizations. He is also well versed in brand design, marketing strategy, e-commerce websites, web-based applications, and content sites. With strong conceptual and facilitation skills in executive strategy and product visualization, Patrick helps create user-centered, market-leading online solutions.

At Lirio, Patrick serves as the vision-caster and big idea generator for the technology we make. Along with his background in digital product development and behavioral economics, Patrick is also a leader in marketing automation, user research, information architecture, interactive design, and more. As Chief Product Officer, Patrick is leading the charge as we build an engine to achieve clear, positive communication outcome for our clients and their contacts.

Work & Education:

Chief Product Officer at Lirio, 2017.

Chief Product & Technology Officer at Lirio, 2016. Built on Fiveworx software to operationalize big data and messaging for investment advisors.

Chief Executive Officer at Fiveworx, 2013. Developed software with proprietary consumer segmentation, predictive analytics, adaptive learning, dynamic web content and marketing automation for the energy industry. CleanTech Open 2013 National Finalist. Named one of Tennessee’s most promising startups by The TENN.

Vice President Interactive at Shelton Group, Inc., 2012.

Director of Product Development & User Experience at The E.W. Scripps Company, 2011.

Director of Online Design & User Experience at The E.W. Scripps Company, 2010. Founder & CEO at Modern Sprocket LLC, 2007. Created and/or advised several startups, including Strategux, Tingz, Tvinga, and Tradingo.

Principal at Strategux Consulting, 2000.

Vice President of User Experience & Product Development at Varsity Group, Inc., 1999.

Senior Account Executive at iXL, 1998.

Director of Business Development at Coleman Design Group, 1996.

Founder & CEO at Phideas Communications, 1991.

BA, Political Science, University of Tennessee. Student Body President. Student Body Vice President. President – United Residence Halls Council.

Personal Bio:

Chattanooga, Tennessee is Patrick’s hometown. Patrick believes in family first. He has been married for 11 years to his wife, Melanie. Patrick and Melanie have a 10-year-old daughter named Camille.

Fun Facts:

Patrick’s favorite music genre is alt country (Uncle Tupelo, Jayhawks, early Wilco, etc.) and his interests include travel, cooking, wine, cycling, and Apple.

Mac or PC? “Mac. Are you for real?”